Solely Focused on Dispute Resolution: Florida, Alabama and Nationwide

Florida Mediation -- Alabama Mediation -- Business Mediation -- Since 1988

Upchurch Watson White & Max is a Florida- and Alabama-based professional association of mediators. Our team of conflict resolution specialists practice in a wide range of alternative dispute resolution disciplines. Specific areas of practice include business mediation, corporate mediation, commercial mediation, arbitration and more. We also offer niche services such as multi-party, complex, malpractice and class action mediation. Please explore our site to learn more about our mediators in Florida and Alabama and the mediation services we offer.


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For current news of interest to our clients, colleagues and visitors, commentaries on timely issues and activities of the firm and panel members.
Our Featured Video

Whether your case is a 90-pound weakling or a sumo wrestler, there are ways to find leverage and gain and maintain tactical advantage in negotiations during the mediation process. Attendees of this Webinar -- presented by Upchurch Watson White & Max Principal Kimberly Sands and Shareholder Richard Lord -- learned how to prepare for and participate in mediation with an an intention of keeping the upper hand. We have updated The Florida Bar CLE credit for this presentation, and that information is included in the video.

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Blog Posts
Steve Jaffe started his legal career as an Assistant State Attorney. In that capacity, the keen interpersonal skills he brings to mediation helped him quickly become a mentor to and supervisor of others. On the civil side, Steve first practiced insurance defense and later focused his energies on a plaintiff practice. After a decade or so in Miami-Dade and another decade in Broward, Steve became very well known for his work in consumer class actions which he handled around the country. These days, when not mediating, Steve enjoys travel and finds joy in a very special charitable endeavor. Not a big fan of being sedentary, Steve prefers active travel, with skiing, and rafting high on his preferred list. Steve also enjoys cycling trips. And, when asked about a favorite place to visit, the answer came without hesitation – Italy.
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Items of Interest
Mediator Robert A. "Bob" Cole recently received the 2019 ABOTA Foundation Founders Award at the American Board of Trial Advocates National Board Meeting in California. The award is for an individual who has shown "exceptional vision and commitment to furthering the goals of the ABOTA Foundation."
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UWWM Press Room
The number of Upchurch Watson White & Max mediators who are certified for selection by the U.S. District Court Middle District of Florida has now climbed to 20. The latest additions are April Walker in 2018 and Brenda J. Newman and Scott Baughan earlier this year.
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