Solely Focused on Dispute Resolution: Florida, Alabama and Nationwide

Florida Mediation -- Alabama Mediation -- Business Mediation -- Since 1988

Upchurch Watson White & Max is a Florida- and Alabama-based professional association of mediators. Our team of conflict resolution specialists practice in a wide range of alternative dispute resolution disciplines. Specific areas of practice include business mediation, corporate mediation, commercial mediation, arbitration and more. We also offer niche services such as multi-party, complex, malpractice and class action mediation. Please explore our site to learn more about our mediators in Florida and Alabama and the mediation services we offer.

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For current news of interest to our clients, colleagues and visitors, commentaries on timely issues and activities of the firm and panel members.

Our Featured Video


Viewers will learn about wide-ranging rules under the topic of attendance and authority at mediation. Presenters A. Michelle Jernigan, Lawrence Kolin and Dominic Brandy, all mediators with Upchurch Watson White & Max, are effective speakers in the areas of mediation certificates of authority and local rules and use of technology for attendance. They engaged the audience and inspired conversation and questions on the related topics when the Webinar was presented Feb. 19, 2015. Watching this recording is just as good for earning CLE until Aug. 16, 2016.

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Blog Posts


UWWM Principal Kimberly Sands

Wrapping up a Hot Summer with a Cool JADC Retreat

I recently had the pleasure of attending the 2015 annual retreat of the Jacksonville Association of Defense Counsel at the Ritz Carlton on Amelia Island. Not only was the location a treat, but also the program, moderated by Boyd & Jenerette appellate attorney Kansas Gooden, was as good as any I have attended. UWWM was a sponsor of the event. UWWM Shareholder Bob Cole spoke on recent trends in mediation and ADR, including proposed amendments by the Florida Bar ADR Rules and Policy Committee currently under consideration by the Florida Supreme Court.

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Items of Interest


We Remember South Florida Mediator, Arbitrator, Teacher Mel Rubin

The day after we posted our remembrance, a beautifully written obituary was published by The Miami Herald. For more details about Mr. Rubin’s life, please read it at: http://www.legacy.com/obituaries/herald/obituary.aspx?pid=175508867. We haven’t yet been able to locate an online obituary for Melvin A. “Mel” Rubin, who was known to many on our panel as an attorney for more than 40 years and an ADR practitioner since 1985. Mr. Rubin died earlier this week, and we will post more information about his passing and arrangements as it becomes available. Beyond his impressive resumé — please see The Florida Circuit-Civil Mediator Society bio for details — he made a lasting impression on many UWWM mediators. They recalled: “Mel was a…

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UWWM Press Room


One of the first orders of business at the 23rd annual conference of the Florida Dispute Resolution Center was to present Lawrence M. “Larry” Watson Jr., a founding principal of Upchurch Watson White & Max Mediation Group, with the Sharon Press Excellence in ADR Award. At the July 31, 2015, opening plenary session, Janice M. Fleischer, outgoing director of the DRC, commented she was glad to be taking part in honoring Mr. Watson at the final DRC conference over which she will preside. She explained the Press Award is not given annually, and that it takes action by a special committee of five leaders in the field to determine whether there will be an honoree.

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